工作中的英語寫作(第2版:雙語精要版)

    • 所屬分類:
      英語寫作專..
    • 作者:
      (美)科林 著,肖丹,劉曉慶 譯
    • 出版社:
      人民郵電出版社
    • ISBN:9787115260901
    • 出版日期:2011-9-1
    • 原價:
      ¥58.00元
      現價:¥46.40元
    • 本書信息由合作網站提供,請前往以下網站購買:

      京東商城

       

      當當網

    圖書簡介

      本書是一本實用的商務寫作入門教材,也是有關職業的寫作指導用書,旨在幫助學習者掌握和提升工作中寫作的主要技能和交流技巧。作為精要版,內容時新、重點突出、精煉扼要、簡明實用是其主要特色。
      本書分為三篇十章,涵蓋了工作中各個領域的寫作技能:從受眾分析和商業倫理,到日漸復雜的商務文件,再到工作中的演講和簡歷的制作等。本書充分體現出了時代性、多樣性和國際性。不僅提供了當下最流行的溝通技術——互聯網、電子郵件、計算機圖形、演示軟件、博客、電子文檔等,還從全球市場的角度講述了如何面向外國讀者寫作的內容。
      本書篇幅適中,理論與實務兼備,簡明實用,適合用作商務寫作等課程的全英語教學和雙語教學教材。作為一般培訓教材及自學參考書,本書也是想提高寫作技能的職場人士的極佳選擇。


    目錄

    第1章 開始:寫作與你的職業生涯
    第2章 工作中的寫作過程和協作
    第3章 撰寫備忘錄、傳真和電子郵件
    第4章 信函寫作
    第5章 如何求職:簡歷、求職信和面試
    第6章 成功地設計文件和圖表
    第7章 撰寫說明書和規程
    第8章 撰寫有效的短篇報告和提議書
    第9章 認真撰寫長篇報告
    第10章 成功地在工作中作演講

    英文目錄
    P A R T I : Backgrounds
    Chapter 1: Getting Started: Writing and Your Career
    Writing—An Essential Job Skill
    Writing for the Global Marketplace
    See the World Through Their Eyes
    Use International English
    Four Keys to Effective Writing
    Identifying Your Audience
    Establishing Your Purpose
    Formulating Your Message
    Selecting Your Style and Tone
    Style and Tone Examples
    Characteristics of Job-Related Writing
    Providing Practical Information
    Giving Facts, Not Impressions
    Providing Visuals to Clarify and Condense Information
    Giving Accurate Measurements
    Stating Responsibilities Precisely
    Persuading and Offering Recommendations
    Ethical Writing in the Workplace
    Ten Ethical Requirements on the Job
    Some Guidelines to Help You Reach Ethical Decisions
    Ethical Dilemmas
    Writing Ethically
    Revision Checklist
    Exercises
    Chapter 2: The Writing Process and Collaboration at Work
    What Writing Is Not and Is
    What Writing Is Not
    What Writing Is
    Researching
    Planning 29 v
    HM_Kolin_FM.qxp 2/1/08 1:47 AM Page v
    第1章 開始:寫作與你的職業生涯
    第2章 工作中的寫作過程和協作
    Drafting
    Key Questions to Ask as You Draft
    Guidelines for Successful Drafting
    Revising
    Allow Enough Time to Revise
    Revision Is Rethinking
    Key Questions to Ask as You Revise
    A “Before” and “After” Revision
    Editing
    Guidelines for Writing Lean and Clear Sentences
    Guidelines for Cutting Out Unnecessary Words
    Guidelines for Eliminating Sexist Language
    Avoiding Other Types of Stereotypical Language
    Collaboration Is Crucial to the Writing Process
    Seven Guidelines for Successful Group Writing
    Sources of Conflict in Group Dynamics and How to Solve Them
    Collaborating Online
    Avoiding Problems with Online Collaboration
    Collaborating via E-Mail
    Revision Checklist
    Exercises
    P A R T I I : Correspondence
    Chapter 3: Writing Memos, Faxes, and E-Mails
    What Memos, Faxes, and E-Mails Have in Common
    Memos
    Memo Protocol and Company Politics
    Functions of Memos
    Memo Format
    Memo Style and Tone
    Strategies for Organizing a Memo
    Organizational Markers
    Faxes
    Fax Guidelines
    E-Mail
    Business E-Mail Versus Personal E-Mail
    E-Mails Are Legal Records
    Guidelines for Using E-Mail
    E-Mail Compared with Other Business Communications
    Revision Checklist
    Exercises
    vi Contents
    HM_Kolin_FM.qxp 2/1/08 1:47 AM Page vi
    HM_第3章 撰寫備忘錄、傳真和電子郵件
    Chapter 4: Writing Letters
    Letters in the Age of the Internet
    Letter Formats
    Full Block Format
    Modified Format
    Continuing Pages
    Guidelines on Printing Your Letters
    Parts of a Letter
    Date Line
    Inside Address
    Salutation
    Body of the Letter
    Complimentary Close
    Signature
    Enclosure(s) Line
    Copy Notation
    Organizing a Standard Business Letter
    Making a Good Impression on Your Reader
    Guidelines for Achieving the “You Attitude”
    Types of Business Letters
    Inquiry Letters
    Special Request Letters
    Sales Letters
    The Four A’s of Sales Letters
    Do I Mention Costs?
    Customer Relations Letters
    Being Direct or Indirect
    Follow-Up Letters
    Complaint Letters
    Adjustment Letters
    Collection Letters
    International Business Correspondence
    Guidelines for Communicating with International Readers
    Respecting Readers’ Nationality and Ethnic/Racial Heritage
    Writing to Readers from a Different Culture: Some Examples
    Revision Checklist
    Exercises
    Chapter 5: How to Get a Job: Résumés, Letters of Application,
    and Interviews
    Steps the Employer Takes to Hire
    Steps to Follow to Get Hired
    Contents vii
    HM_Kolin_FM.qxp 2/1/08 1:47 AM Page vii
    第4章 信函寫作
    第5章 如何求職:簡歷、求職信和面試
    Analyzing Your Strengths
    Looking in the Right Places for a Job
    Preparing a Résumé
    What Employers Like to See in a Résumé
    The Process of Writing Your Résumé
    Parts of a Résumé
    Organizing Your Résumé
    The Online Résumé
    Formatting an Online Résumé
    Making Your Online Résumé Search-Engine Ready
    Testing, Proofing, and Sending Your Online Résumé
    Cyber-Safing Your Résumé
    Letters of Application
    How Application Letters and Résumés Differ
    Writing the Letter of Application
    Going to an Interview
    Preparing for the Interview
    Questions to Expect
    What Do I Say About Salary?
    Ten Interview Dos and Don’ts
    The Follow-Up Letter
    Revision Checklist
    Exercises
    P A R T I I I : Preparing Documents and Visuals
    Chapter 6: Designing Successful Documents and Visuals
    Organizing Information Visually
    The ABCs of Print Document Design
    Page Layout
    Typography
    Using Color
    Three Rules of Effective Page Design: A Wrap Up
    The Purpose of Visuals
    Choosing Effective Visuals: Some Precautions
    Inserting and Writing About Visuals: Some Guidelines
    Two Categories of Visuals
    Tables
    Parts of a Table
    Figures
    Line Graphs
    Guidelines for Creating a Graph
    viii Contents
    HM_Kolin_FM.qxp 2/1/08 1:47 AM Page viii
    HM_第6章 成功地設計文件和圖表
    Charts
    Circle Charts
    Bar Charts
    Organizational Charts
    Flow Charts
    Pictographs
    Photographs
    Drawings
    Clip Art
    Using Visuals Ethically
    Photos
    Graphs
    Bar Charts
    Pie Charts
    Drawings
    Using Appropriate Visuals for International Audiences
    Revision Checklist
    Exercises
    Chapter 7: Writing Instructions and Procedures
    Instructions and Your Job
    Why Instructions Are Important
    Safety
    Efficiency
    Convenience
    The Variety of Instructions: A Brief Overview
    Assessing and Meeting Your Audience’s Needs
    Key Questions to Ask About Your Audience
    The Process of Writing Instructions
    Plan Your Strategy
    Do a Trial Run
    Write and Test Your Draft
    Revise and Edit
    Using the Right Style
    Using Visuals Effectively
    Guidelines for Using Visuals in Instructions
    The Five Parts of Instructions
    Introduction
    List of Equipment and Materials
    Steps for Your Instructions
    Warnings, Cautions, and Notes
    Conclusion
    Model of Full Set of Instructions
    Contents ix
    HM_Kolin_FM.qxp 2/1/08 1:47 AM Page ix
    第7章 撰寫說明書和規程
    Writing Procedures for Policies and Regulations
    Some Examples of Procedures to Write
    Meeting the Needs of Your Marketplace
    Some Final Advice
    Revision Checklist
    Exercises
    Chapter 8: Writing Effective Short Reports and Proposals
    Why Short Reports Are Important
    Types of Short Reports
    Anticipate How an Audience Will Use Your Report
    Guidelines for Writing Short Reports
    Do the Necessary Research
    Be Objective and Ethical
    Organize Carefully
    Use Reader-Centered Headings, Bullets and Numbering, and Visuals
    Periodic Reports
    Sales Reports
    Progress Reports
    Audience for a Progress Report
    Frequency of Progress Reports
    Parts of Progress Reports
    Trip/Travel Reports
    Questions Travel Reports Answer
    Common Types of Travel/Trip Reports
    Incident Reports
    When to Submit an Incident Report
    Parts of an Incident Report
    Protecting Yourself Legally
    Writing Successful Proposals
    Proposals Are Persuasive Plans
    Proposals Frequently Are Collaborative Efforts

    同類熱銷圖書

    書名 作者 出版社 價格 購買
    商務電子郵件寫作大全+英語表達句典 (韓)景凱.. 北京語言大學出版..

    ¥58.00

    ¥44.60
    詳情
    朗文英語寫作活用詞典(英漢雙解) (英)薩默.. 商務印書館

    ¥136.00

    ¥112.70
    詳情
    世界500強員工必用的英文E-mail大全 朱子熹 編.. 水利水電出版社

    ¥39.90

    ¥29.30
    詳情
    挑戰TOEFL作文滿分--新東方大愚英語學習叢書 許軼 編著 西安交通大學出版..

    ¥30.00

    ¥23.90
    詳情
    我的第一本英文作文書(附光盤) 李宗玥,?. 陜西師范大學出版..

    ¥38.00

    ¥23.20
    詳情
    強化培訓:雅思寫作--新東方大愚英語學習叢書 新東方教育.. 群言出版社

    ¥32.00

    ¥24.30
    詳情
    語法引導式英文翻譯寫作實力養成 賴世雄,李.. 外文出版社

    ¥25.00

    ¥20.00
    詳情
    英文合同草擬技巧 范文祥,吳.. 法律出版社

    ¥39.00

    ¥31.20
    詳情
    英語寫作-句子.段落.篇章(高等學校英語寫作進階系列) 石堅,帥培.. 外語教學與研究出..

    ¥35.90

    ¥28.70
    詳情
    (常春藤賴世雄英語)一定要背的經典英語作文36篇(附MP3一.. 賴世雄 著 外文出版社

    ¥25.00

    ¥20.00
    詳情
    照著抄!英文E-mail大全 潘瑗 著 外文出版社

    ¥48.00

    ¥38.40
    詳情
    留學申請寫作模板——新東方大愚英語學習叢書 包凡一,王.. 群言出版社

    ¥42.00

    ¥30.60
    詳情
    我的英語日記(附贈精美英語日記本)——新東方大愚英語學.. (韓)南銀.. 西安交通大學出版..

    ¥36.00

    ¥27.60
    詳情
    全球英語寫作經典:風格的要素 (美)威廉.. 民主與建設出版社

    ¥19.80

    ¥11.80
    詳情
    成功商務英語寫作(第9版)(下)(英文版) (美)柯林.. 北京大學出版社

    ¥54.00

    ¥46.10
    詳情
    英語寫作原版影印系列叢書—分析性寫作(第5版) 羅森瓦塞爾.. 北京大學出版社

    ¥40.00

    ¥32.00
    詳情
    一天一課新概念英語寫作365(第二冊) 新東方名師.. 商務印書館

    ¥45.00

    ¥36.80
    詳情
    英語寫作手冊(英文版)(第三版) 丁往道 等.. 外語教學與研究出..

    ¥43.90

    ¥35.90
    詳情
    妙語短篇C1 (美)麥瑟.. 上海外語教育出版..

    ¥7.50

    ¥7.50
    詳情
    圓碩教育·英文E-Mail精彩表達范例大全 Matthew Tr.. 首都師范大學出版..

    ¥45.00

    ¥34.00
    詳情
    英文email大抄本(附贈超強學習功能的互動光盤,專業外教.. 希伯倫股份.. 外文出版社

    ¥49.00

    ¥39.20
    詳情
    英語寫作原版影印系列叢書—學術論文寫作手冊(第7版) (美)溫克.. 北京大學出版社

    ¥38.80

    ¥31.00
    詳情
    (常春藤賴世雄英語)教你寫職場E-mail英語(附盤) 賴世雄 編.. 外文出版社

    ¥45.00

    ¥36.50
    詳情
    一天一課新概念英語寫作365(第一冊) 新東方名師.. 商務印書館

    ¥45.00

    ¥36.80
    詳情
    英文E-mail寫作100主題 (加)杜魯.. 外文出版社

    ¥22.00

    ¥16.00
    詳情
    国产精品无码v在线观看| 亚洲av无码不卡一区二区三区| 精品欧洲av无码一区二区14| 亚洲熟妇少妇任你躁在线观看无码| 亚洲成AV人片在线播放无码 | 无码国产福利av私拍| 亚洲成a人片在线观看中文动漫| 国产成人无码综合亚洲日韩| 国产色无码精品视频免费| 无码人妻少妇久久中文字幕蜜桃| 91无码人妻精品一区二区三区L| 亚洲AV无码国产精品麻豆天美| 中文字幕精品一区二区三区视频| 最近免费中文字幕大全高清大全1| 久久久久无码专区亚洲av| 人妻无码中文久久久久专区| 色综合久久中文字幕无码| 精品无码日韩一区二区三区不卡| 国产成人无码精品久久久性色| 最近更新2019中文字幕| 亚洲无av在线中文字幕| 佐藤遥希在线播放一二区| 精品无码免费专区毛片| 中文字幕亚洲无线码a| 欧美日韩中文字幕在线看| 亚洲久本草在线中文字幕| 日韩精品中文字幕无码一区| 日韩中文字幕精品免费一区| 无码色AV一二区在线播放| 久久久久亚洲AV无码专区网站| AV大片在线无码永久免费| 免费A级毛片无码A∨| 日韩av无码久久精品免费| 无码国产午夜福利片在线观看| 无码人妻精品中文字幕| 日日摸日日碰夜夜爽无码| 久久亚洲精品成人av无码网站 | 午夜人性色福利无码视频在线观看 | 无码精品国产VA在线观看DVD| 少妇人妻无码精品视频| 无码国内精品久久人妻蜜桃|